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Neil Longuet-Higgins from SIS Digital was then the first to use this time period to promote the nationwide network of 'Digital Signage'.[citation desired]The Out-of-Property Promoting Association of The us check this site out (OAAA) defines digital billboards people who “provide static messages that rotate each several seconds with generally six to 8 advertisers sharing the identical location". Digital signage is evolving so fast that even the OAAA definition appears to generally be outmoded provided that interactive digital signage and context-conscious digital signage is anything but static.
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